Chinese paint brand list helps paint companies create strong brands
------ Beautiful China Coatings Industry in Action 2013 China Coatings Brand List
NEEDHAM, Massachusetts, in 2014 Nian 1 Yue launched the " 2013 Chinese paint brands list", co-sponsored by the "China paint" magazine Ltd. and Beijing International Exhibition Co., Ltd. Bo Tu, through the nomination and declared a three-month, a total of 265 Jia The enterprise submitted the application materials to the Chinese Coatings Brand Selection Committee, and the total number of applied brands was 288. The details are as follows:
(I) Brand category
1. 31 brands applied for the 2013 architectural coatings award .
2. 45 anti-corrosion coating awards have been applied for.
3. There are 19 brands applying for the 2013 Wood Coatings Award .
4. Thirteen brands have applied for the 2013 Automotive Coatings Award .
5. There are 20 brands applying for the 2013 art paint award .
6. 2013 coating equipment awards declared 21 brands .
7. There are 37 brands applying for the 2013 pigment and filler coating award .
8. There are 24 brands applying for the 2013 Raw and Auxiliary Coatings Award .
(II) Enterprise category
There are 32 companies applying for the 2013 coating industry development potential award .
(3) Personal category
There are 26 individuals applying for the 2013 Coating Industry Business Elite Award .
(IV) Education and training categories
2013 paint industry Bole Award filers 20 homes.
It is reported that the application materials will be sorted and reviewed in April , and the results of the 2013 China Coatings Brand List will be announced in May .
There is no fee for the application, identification and listing of the Chinese coatings brand list. The purpose is to identify the reporting enterprises, brands and individuals fairly and fairly, and to show the public a quality brand list. From a communication perspective, the proliferation of brand selection and the closure of the promotion system are not conducive to the healthy development of the coatings industry. The Chinese coatings brand list is based on the perspectives of three brands: brand as a product, brand as an organization and brand as an individual Identifying the brand, this multi-dimensional perspective helps the public quickly clarify which perspective the "brand" corresponds to.
Brands have no value left without consumers. The Chinese coatings brand list will adhere to the measurement and identification of declared product brands, organizational brands and personal brands based on the perspective of consumers. At the same time, it will fully propagate and promote the listed brands to the downstream industry and the public through the propaganda platform of the China Coatings Industry Association and cooperative units, and help coating companies create strong brands. (Li Fang)